Sunday 12 April 2015

When you still sent your films off in the post ........... another of those lost ways of doing things

Cherrytree Laboratories, 1979
It’s funny what you find on the cellar floor.  

I must have passed this receipt from Cherrytree Laboratories Ltd a dozen times and never bothered to pick it up.

It will have fallen out of a pile of papers long since deposited down there for safe keeping.

But now it is a little bit of history for I doubt that many people still send films off to be processed and await their return as 9 by 7 paper pictures.

Today the digital camera and the mobile phone have all but made the old fashioned process of using film and chemicals almost a thing as dead as the telegram and the VHS recorder.

I can’t of course now remember what the images were that Cherrytree Laboratories processed for me, but as they were black and white they would have been possibly the first I took using that old reliable camera the Pentax K1000.

Already by December of 1979 I was beginning to develop and print my own black and white pictures but because I never got into the more complicated process of colour development this would have been left to the commercial firms.

Paris 1980
And now like most people I use a digital camera, straight to the computer and all that wait to wonder if the pictures worked has gone, for in an instant it is possible to judge the quality of the shot and decide to take it all over again.

All of which has its advantages but there are of course downsides, not least that simple one that fewer and fewer photographs ever make it to become a paper image.

Instead they are locked in a computer seen by a handful of people and in time are just discarded or lost as operating systems move on.

Not that this is ll doom and gloom, for the very technology that has made digital pictures so popular has also allowed people to post them on the net and social networking sites which will reach thousands in a click of the mouse.

So not all bad then.

All of which brings back me Cherrytree Laboratories Ltd of Union Road, Sheffield.  I went looking for them
but could only come up with one reference in the Gazette for 1980 which recorded that  the Health and Safety Executive had announced that the firm along with a string of others “during the month ending April 30th 1980, has made special exemption orders relating to the employment of women and/or young persons.”

Paris 1981
The particular bit of legislation is dense and so I will leave it to others to work out what was meant.

As for the firm I couldn’t find another reference and a visit to Union Road revealed nothing which looked at all industrial.

Someone will no doubt put me right, but until them this is all I have for Cherrytree Laboratories Ltd and a way of making your snaps into pictures for the album.

But like so many new innovations the demise of the film led to the loss of many jobs.

And so I shall the last word to my friend Debbie who remembered, "the thrill when you came home from work and the bulky envelope was on the mat - with no idea what the photos turned out like.  

On the downside of digital, lots of British jobs lost printing chemicals etc no longer so necessary."

Pictures; receipt from Cherrytree Laboratories Ltd, 1979 and Paris, 1980 & 1981 from the collection of Andrew Simpson

* The London Gazette, May 21 1980, https://www.thegazette.co.uk/London/issue/48190/page/7366/data.pdf

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